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Monday, October 1, 2012

Visit Panera in October and support the American Cancer Society of Southwest Ohio

Panera Bread kicks off the 11th Annual Pink Ribbon Bagel campaign with “Pink Ribbon Bagel
Day” on Monday, October 1 to support the American Cancer Society of Southwest Ohio and
breast cancer research as part of a month-long campaign. Panera Bread will donate 100
percent of proceeds from its signature Pink Ribbon Bagel sold on Oct. 1 to the American Cancer
Society as part of the company’s commitment to the Cincinnati community. For the remainder of October, Panera Bread will donate ten cents of the proceeds from each Pink Ribbon Bagel sold.

The Pink Ribbon Bagel is baked fresh each morning in the shape of the iconic pink ribbon,
featuring cherry chips, dried cherries and cranberries, vanilla, honey and brown sugar. The
bagel was developed by Sue Stees in 2001 to help support breast cancer research. Stees is
a breast cancer survivor and one of Panera Bread’s first franchisees. To find out if a Panera
Bread near you is participating, visit http://www.panera-ohio.com.

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